Cutie Cat Feminine Care
BRAND IDENTITY | PACKAGING DESIGN | PRODUCT PHOTOGRAPHY
Cutie Cat is a feminine care brand dedicated to maintaining freshness and balance, JUP Design Studio shaped it’s visual identity, packaging design, and product photography ensuring that it resonated with the essence of natural, gentle care for women.
Packaging Meets Aesthetic Sensibility
Cutie Cat's packaging design incorporates a pastel color palette, with distinct colors representing different scents and product categories. To maintain cohesion, the main logo features a neutral palette that complements the variety of colors used throughout the packaging. This approach not only reflects the brand's values but also enhances the customer experience, making Cutie Cat a visually appealing and user-friendly choice in the feminine care market.